How do you know - exactly how they feel?
the magic ingredient in your email copy is being able to feel and think like your prospect
So in my last email I said "It's essential that you write with empathy."
Because you want your prospect to become a lead…
your lead to become a buyer…
your subscribers to become buyers...
and your buyers to become repeat buyers.
To write with empathy means you're able to show your reader
you feel what they feel...think what they think.How do you do that?
You …