The Cold Email - Why It Works

Focused messaging + right target market = success

I don’t know who you are.

I don’t know your company.

I don’t know your company’s product.

I don’t know what your company stands for.

I don’t know your company’s customers.

I don’t know your company’s record.

I don’t know your company’s reputation.

Now - what was it you wanted to sell me?

Want to reach a new market - but they’ve never heard of you or your offe…