Email Copywriting Secrets

Email Copywriting Secrets

Share this post

Email Copywriting Secrets
Email Copywriting Secrets
The Power of Positive Spin

The Power of Positive Spin

because people buy the positive vs the negative

Jul 26, 2023
∙ Paid

Share this post

Email Copywriting Secrets
Email Copywriting Secrets
The Power of Positive Spin
Share

There are many persuasion techniques you can use to help a prospect see that your offer is the one they want to buy.

Today I'll cover one of them ... The Framing Technique.

The Framing Technique is based on a cognitive bias known as the framing effect. This effect suggests that the way information is presented can significantly impact how it is perceive…

This post is for paid subscribers

Already a paid subscriber? Sign in
© 2025 Charlene Burke
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture

Share