Email Copywriting Secrets

Email Copywriting Secrets

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Email Copywriting Secrets
Email Copywriting Secrets
Your customer may not be as smart as you think

Your customer may not be as smart as you think

write to the lowest common denominator

Oct 12, 2022
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Email Copywriting Secrets
Email Copywriting Secrets
Your customer may not be as smart as you think
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Before you get your hackles raised and release your ire on me or a loved one...

I'm not saying your customers are dumb. They're not.

But - they don't know as much as you do about your offer.

And - they definitely don't know how your offer is what they need to have a better life.

And - while you are writing your email to one person, that one person is an a…

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